Forward Cycle Co of Edmund Street, Birmingham, and of 57, Stoney Lane, Sparkbrook, Birmingham.
1911 - This bicycle firm moved into the motorcycle trade with a 2¾ hp model powered by a 345cc V-twin engine with a basic specification that was typical of the era. There was success in the Junior TT that year, when Harold Cox finished third and was the first private owner home.
Built their own V-twins of 339cc and 479cc
1912 - Cox repeated his success by coming third once again and P. W. Owen rode a second machine into fifth place. A ladies' model was offered that year.
1913 - Three machines were entered in the TT, but all retired early.
1914 - A larger, 3½ hp V-twin was added.
1915 - Production of the range continued for that year and then ceased.
A New Sidecar Stand.
Mr. J. Varley. 57, Stoney Lane, Sparkbrook, Birmingham, has sent us particulars of a sidecar stand which we illustrate. The stand is clipped to the sidecar axle and is put into operation by placing one foot against the leg of the stand at the same time pulling the sidecar back. It will be noticed on reference to the illustration that the top of the stand is provided with a spring and plunger. When the sidecar is supported by the leg it inclines at an angle of seven degrees, thus making a support, and when out of use the spring prevents any possible chance of the leg falling. It will be exhibited on the Calthorpe stand at Olympia, as will the Forward sidecar which will be fitted with a canopy hood, luggage carrier, tyre carrier, petrol carrier, and refinements in the way of toolboxes, etc.
1911 Olympia Show - The Motor Cycle November 2nd, 1911. Page 1157
M. G. Varley, Sparkbrook, Birmingham.
Eight different models of the Forward sidecar. The latest pattern is provided with a step at the side, and an apron of Cape cart hood material, which is fastened by means of spring fasteners.
Another model has a special frame made to support a suit case behind, and at the side of this there is a subsidiary frame carrying a specially constructed spare petrol can. On the luggage grid there are springs to prevent the box from rattling. A further model is provided with an efficient double folding wind screen, whilst the type illustrated on page 1316 of our issue of November 14th is also exhibited. Yet another model is provided with a screen and hood.
N.B. Two different addresses are given, some 2½ miles apart.
Sources: Graces Guide, The Motor Cycle
